Avoid Boredom Consumers, Toyota Refresh Design Products

Toyota Refresh Design products - can not be denied again, that Toyota is a famous brand, which bejaya in the automotive industry. Not be far away, in alone, a Japanese company that managed to snatch the title as the best-selling. However, Toyota remains the company to compete with many other brands and follow the ups and downs of the market. So it's not surprising also if Toyota could decrease the market, as early as 2015's. Based on the record association said sales in January 2015, down 24 percent. Last year, Toyota chalked up sales of 35 886 units. Earlier this year, however, sales only reached 27 166 units.

toyota refresh its product design

Realizing that the market is not easily predictable, Toyota also perform various steps. One is a strategy to deliver products more fresh. Toyota itself admitted would not continue to assume the title of best-selling products, but with a design that is boring. Thus, the company decided to pull the vehicle design with the latest technology, to remain at the top of the automotive industry. Like what manifestations?

Refreshment Toyota's products will be realized with the standardization of products is different from before. Later, the position of the seat to the vehicle besutannya be made different. The space required for the air-bag, will also be trimmed. By doing so, the assembly would be more efficient, because the air-bag is installed only on one side of the lane. In addition, Toyota's new vehicle models will use the features of an efficient machine. They also will use a lightweight chassis. All of these changes will be presented per year, with a gradual manner. These changes, it will make Toyota could save a fifth of the cost of production. By doing so, the rest of the budget will be used to add high-tech features, such as automatic braking. So, not only the more modern models, Toyota will also be present with more advanced. Meanwhile, the overall change in the existing, an initiative of the Toyota New Global Architecture (TNGA).

Commenting on the changes that will be made Toyota uses the basic thinking of TNGA it, Mitsuhisa Kato, Executive Vice President and architect TNGA said Toyota expects half of the vehicle in 2020 features the TNGA platform. With more fresh products, Toyota pins hopes to increasingly compete with other products. See also Price Toyota New Rush Up 4-7 million and Toyota Alphard and Vellfire Latest Coming This Week Gliding.